Product Marketing Manager

Tel Aviv

‚ÄćLead our Product Marketing:

  • Manage and own the inbound journey and potential or existing customer goes through.
  • Become an expert in Balance's sales cycle and the milestones and content required at each step.
  • Own and analyze the data and insights resulting from lead and customer behavior inbound.
  • Master the lead nurturing automation journey and milestones.
  • Own funnel automation.
  • Liaise between growth, marketing, brand, sales and product.

Who you are

  • A people's person, comfortable in working and collaborating with different teams and structures.
  • Internalizing and serving the needs of different departments as they need to be manifested in the funnels.
  • Curios and passionate about the cross between product, marketing and sales.

You should have

  • Minimum 3+ years in product marketing - preferably B2B.
  • Previous experience in B2B fintech - a huge plus.
  • Copywriting capabilities and excellent communication skills.
  • Ability to audit design and UX in the context of funnel optimization.
  • Excellent communication skills in verbal and written English