“Balance has helped B-Stock offer Net-30 payment terms for thousands of our buyers without any increase in cost or operational overhead. That scale has been a real game changer for us.”
–Alex Cadalso, Group Product Manager at B-Stock Solutions
Modernizing payments for the world’s largest B2B platform for returned and excess inventory
B-Stock operates the world’s largest B2B platform for returned, excess, and trade-in inventory. The platform connects merchandise from major retailers and manufacturers to thousands of small business buyers, worldwide. With over 1,500 daily listings, across all categories, lot sizes, and conditions, B-Stock has buying options for every business and budget.
Historically, transactions on the platform have relied heavily on wire payments, requiring buyers to pay upfront within short settlement windows.
Across much of B2B commerce, however, payment terms such as Net-30 are the standard way businesses transact. B-Stock saw an opportunity to bring that same purchasing flexibility to its platform.
Introducing Net-30 payment terms would increase buyer purchasing power and accelerate transaction activity across the platform. However, scaling payment terms across thousands of buyers required infrastructure capable of handling onboarding, credit approvals, invoicing, and repayment at marketplace scale.
Why partnering beat building in-house
B-Stock initially launched a pilot for its payment terms program, but scaling it internally proved challenging.
To grow the program, B-Stock needed a partner capable of supporting Net-30 purchasing at scale while handling the operational complexity behind it.
“Balance was the only company we found that I was confident could meet our business and technology needs to help us scale the payment stack for our business.”
Partnering with Balance allowed B-Stock to offer Net-30 payment terms to a much broader range of buyers without adding operational overhead.
Making Net-30 terms scalable through automation
To expand Net-30 purchasing across its platform, B-Stock needed infrastructure that could automate the operational work required to run a payment terms program.
Balance provides that infrastructure, automating onboarding, credit approvals, invoicing, collections, and cash application.
“Balance automates the entire process for signing up for net terms, from onboarding and instant credit approvals to invoice generation, collections, and cash application.”
With these processes handled automatically, B-Stock can extend Net-30 payment terms to thousands of buyers without adding operational overhead. Payment terms have become a scalable feature of the marketplace rather than a resource-intensive program.
Strong adoption across the platform
The Balance-powered program quickly gained traction across the platform.
The results have been significant:
- Hundreds of new buyers signing up every week
- Millions of dollars in transactions processed through payment terms
- Thousands of buyers approved for Net-30 purchasing
“Since launching payment terms, we’ve done millions of dollars worth of transactions with thousands of buyers, with hundreds more signing up every week.”
Driving larger and more frequent purchases
B-Stock has seen a clear shift in buyer behavior since launching Net-30 terms.
Buyers are not just adopting the feature. They are using it to purchase more inventory and transact more frequently on the platform.
“What’s really exciting to us about payment terms is buyers aren’t just using it, but they are using it to purchase more and more frequently on B-Stock’s platform, which is a huge benefit for B-Stock, its buyers, and its sellers alike.”
This increase in purchasing activity benefits both sides of the marketplace:
- Buyers gain the flexibility to scale their businesses
- Sellers move inventory faster
- B-Stock increases platform liquidity and transaction volume
Beyond software: Helping ensure program success
Launching payment terms on the B-Stock platform was not simply a product feature. It was a major operational initiative.
Finding the right partner was critical.
“It was really important for me to find a partner that I trusted who had the knowledge, skills, and experience to help implement a really big and transformative program.”
Beyond the technology itself, Balance supported the program with expertise across the business and operational aspects of launching and running a successful payment terms program.
“Balance provided a multi-pronged approach, from technology and business to operations, to drive value for our customers and help make this feature a great success.”
If you want to bring scalable Net-30 purchasing to your platform or marketplace without adding operational complexity, B-Stock shows what’s possible.
See how Balance works.
